Examine the three options that Ford’s Indian team has. List the pros and cons of each option. Then select the best option and briefly state why you choose it. Then do the same for your second option.

Use financials in Exhibits 9-11 to help you make your decisions.

Also do the following:

1- See an update of Ford’s One Ford plan.

2- See Ford’s product segmentation and other changes Ford is doing today.


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